Tips for Effective Cover Letters and Resumes

When pursuing a job, doing the little things well can help separate you from the rest of the pack. Here is a list of useful tips for preparing effective cover letters and resumes.

Cover Letters

Contact information / Salutation

  1. Be sure to double-check all contact information (for hiring managers, recruiters, etc.) for accuracy. Be especially careful with names—a misspelled name is a good way to get your resume tossed aside.
  2. Regarding formality, it is best to err on the side of caution and use a formal salutation (“Dear Mr. Jones” or “Dear Ms. Jones”), especially with the initial contact.

Opening of letter

  1. Include a brief statement on why you feel you are qualified to do the job you are seeking (one of the things that employers want to know right away is why you feel they should hire you).
  2. Be sure to mention how you learned about the job you are applying for (whether through a help wanted ad, referral, etc.), as this is information that employers typically value and appreciate having.

Body of letter

  1. If you take accomplishments from your resume and insert them into your cover letter, make sure you restate or rephrase them. Do not repeat them verbatim; restating or rephrasing shows originality and initiative.
  2. In describing accomplishments, use specifics whenever possible—such as dollar of amount new business generated, amount of money saved, etc.
  3. Set off accomplishments with bullets, where possible or appropriate.
  4. Include a point or two about the organization your are applying to, making a connection between its objectives and your strengths. This shows initiative, demonstrates your ability to think strategically and helps distinguish you as a candidate.

Closing

  1. Include relocation preferences and state minimum salary desired, if requested by an employer.
  2. End the letter with a strong closing paragraph that: (1) restates your interest in the job, (2) expresses your interest in an interview, and (3) provides the employer with information on how to contact you.

General

  1. Limit the letter to one page. Employers are very busy people who only have seconds to devote to reading about you and your interest in a job.
  2. Customize your letter for the specific job and its requirements. Avoid cookie-cutter approaches that fail to distinguish you sufficiently.
  3. Keep your copy tight and focused; delete extra or redundant words.
  4. Proof thoroughly to eliminate spelling, grammar or punctuation errors.
  5. Maintain an energetic, positive tone throughout; people are drawn to people who are upbeat and optimistic.

Make your first impression a great one!